Greta Thunberg Effect: Ways to Combat Global Warming

Greta Thunberg And Trump

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There Is A ‘Greta Thunberg’ In Many Of Us, And She Will Only Grow Taller!

The image this week of an angry young girl as she came face to face with Donald Trump, will be etched in my memory, just as profoundly as the individual in front of the tank (Tank Man) at Tiananmen Square (1989) or the young naked girl (Napalm Girl) in the Vietnam war (1972).  

Greta Thunberg is right to feel angered and it is impossible to argue against her narrative.  A few feet from her, stood one of the most powerful individuals on the planet, the President of the United States of America, an elevated position, with the power to influence the trajectory of billions of people.  A role that can do, so much good or incomprehensible harm!

Unfortunately, for Greta and many like myself, Trump’s position on climate issues is better described by the latter.  He has overwhelmingly failed to recognise the gravity and urgency of climate change and global warming.  In fact, he has done worse.  He has suggested on many occasions that global warming and climate change lack validity and simply ‘fake news’. 

‘Greta’ is not an expression of just one individual.  It is an expression of millions of young children and adults across the globe, that feel helpless and dismayed by the harsh realities of poor and ineffective decisions by governments around the world in relation to the environment.

The global climate protests this week are just a start of the birth of ‘Greta’ in many young adults. This is only the start!

You do not need to be an ‘activist’ to recognise the delicate and close link between the actions of an individual and the impact on the environment.  In fact, if you read the ‘about us’ section on e-zoomed, I clearly state that one of the reasons I established this zero-emission transportation business is:

‘someone who has come to a firm realisation that each one of us has the responsibility and power to protect our environment’.  

We should not depend on governments alone to slow and stop global warming.  Each one of us should take positive and practical steps to combat climate change.  Standing ‘helpless’ is not the solution.  We have a number of ways to put the ‘Greta’ within us into practical action!   

Three Ways You Can Combat Global Warming And How Can e-zoomed Help You?

  • Drive less: use public transportation, mobility sharing schemes or walk.  I have written about this numerous times and will never stop repeating this message.  In particular, those of us that live in urban environments with good transportation infrastructure. Remember, every mile you avoid driving, in particular, polluting petrol and diesel cars, the lower the negative impact on the environment and lower the pollution 
london underground
  • Migrate to lower emission driving: stop driving polluting internal combustion engine (ICE) cars and migrate to lower emission vehicles (ULEVs), like plug-in hybrid electric vehicles (PHEVs) or emission-free battery electric vehicles (BEVs).  However, I encourage everyone to take the ‘larger step’ and migrate to pure electric cars also referred to as BEVs (i.e. skip PHEVs). All-electric BEVs are perfect for school runs, commutes to work, local driving and even weekend trips 
Hydrogen Bus
Hydrogen Bus
  • Switch to renewable and green energy:  energy produced from renewable sources like solar and wind, are far better than polluting coal-fired power generation plants.  Green electricity and green gas are perfect for the home and charging your EV.  We have partnered with Ecotricity, the first renewable energy supplier in the world, to offer you green electricity, that can save you money and protect the environment.

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Ashvin Suri

Ashvin has been involved with the renewables, energy efficiency and infrastructure sectors since 2006. He is passionate about the transition to a low-carbon economy and electric transportation. Ashvin commenced his career in 1994, working with US investment banks in New York. Post his MBA from the London Business School (1996-1998), he continued to work in investment banking at Flemings (London) and JPMorgan (London). His roles included corporate finance advisory, M&A and capital raising. He has been involved across diverse industry sectors, to include engineering, aerospace, oil & gas, airports and automotive across Asia and Europe. In 2010, he co-founded a solar development platform, for large scale ground and roof solar projects to include the UK, Italy, Germany and France. He has also advised on various renewable energy (wind and solar) utility scale projects working with global institutional investors and independent power producers (IPP’s) in the renewable energy sector. He has also advised in key international markets like India, to include advising the TVS Group, a multi-billion dollar industrial and automotive group in India. Ashvin has also advised Indian Energy, an IPP backed by Guggenheim (a US$ 165 billion fund). He has also advised AMIH, a US$ 2 billion, Singapore based group. Ashvin has also worked in the real estate and infrastructure sector, to including working with the Matrix Group (a US$ 4 billion property group in the UK) to launch one of the first few institutional real estate funds for the Indian real estate market. The fund was successfully launched with significant institutional support from the UK/ European markets. He has also advised on water infrastructure, to include advising a Swedish clean technology company in the water sector. He is also a member of the Forbury Investment Network advisory committee. He has also been involved with a number of early stage ventures.

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